The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on William Pace.

William Pace received a Masters of Fine Arts in Film Production from New York University’s acclaimed Graduate Film & TV program where he wrote and directed “Echo Canyon,” an award-winning short film that was televised nationally on the USA Network.

His script CHARMING BILLY was a finalist for the Sundance Institute’s prestigious Screenwriting Lab. William also directed the award-winning feature film of the script, which premiered at the AFI/Los Angeles International Film Festival, whereupon a lead VARIETY review proclaimed his “notable cinematic and storytelling craft.” CHARMING BILLY was then distributed by a division of Miramax and broadcast on the Independent Film Channel.

William teaches filmmaking and screenwriting at The New School in New York City, where he serves as its Screenwriting Certificate Director. He is also a screenplay consultant who’s worked with such authors as Douglas Blackmon in adapting his Pulitzer Prize-winning book SLAVERY BY ANOTHER NAME, and many others whose scripts have gone on to success, from making the influential Black List, winning competitions at Slamdance, obtaining mangers & agents and being produced & distributed.

William’s current position is Faculty Associate of Digital Media Production at Seton Hall University.

And — believe it or not — he’s actually listed in Warren Allen Smith‘s book CELEBRITIES IN HELL.

1. What’s the last thing you read/watched that you thought was incredibly well-written?

There are a lot of good movies that are out right now, but I’m going to go to left field and say THE GOOD WIFE.

It’s TV, and not even one of the “hot” shows that’s popular to tout, but this is a damn well-written show with rich characters who the writers aren’t afraid to have do the wrong thing, and sometimes for the wrong reasons. The journey Julianna Margulies’s character has gone on is almost as transformative as Walter White’s in BREAKING BAD. Different arena, different stakes, but almost every bit as cynical and sometimes almost as dark.

That’s what leaps out at me first thing, but to include a film…

BIRDMAN. But it’s really hard to separate the filming of that movie from its script, as they are seamlessly enmeshed and were designed that way from the start – even though it’s supposed to look like there are no cuts in the film, the editors were actually brought in before shooting begin to help design where the cuts could most effectively be digitally “erased”. That kind of “writing” and planning, along with the audaciousness of the film’s story & thematic concepts, really spoke to me as something on a higher level.

2. How’d you get your start reading scripts?

When I was a film student at NYU’s Grad program (during the — cough-cough — Paleolithic period), the only scripts around to read were hardcopies, and you had to either know someone in the business to get a hold of one or buy one of the badly Xeroxed copies from the guy in Union Square selling them from his folding card table. It wasn’t until I started teaching and the internet came into wide existence that I began to really read a lot of scripts. Once I could download them, I started devouring them. I especially loved reading early drafts of produced scripts because you could see more of the process that went into crafting the final film by noticing what had changed from its initial drafts. I mean, how else would you know that the scene in INDIANA JONES & THE KINGDOM OF THE CRYSTAL SKULL (ugh) where Indy seals himself in a refrigerator to escape a nuclear blast was originally the concept for how Marty McFly traveled in time!?

3. Is recognizing good writing something you think can be taught or learned?

Absolutely it can be taught. And teaching how to recognize good writing is a hell of a lot easier than teaching how to write “good”.

4. What are the components of a good script?

Oh man… how many pages can I go on here? Okay, I’ll try to be a good screenwriter and shorten it into a condensed version: As much as we teachers and analysts can go on about strong characters, good technique, use of genre, theme, etc. – and they are really, really important — I think that if you have a bad story idea, the rest doesn’t matter.

Not one… little… bit.

Now, what makes a good story? For that I would need lots of writing room to expound upon, but for now let me say that I’ve become a big believer in the logline, the one sentence “pitch” for your script – if you can’t create a compelling logline about your script’s story idea, then nothing else is really going to matter. If you can’t, people might read the script and you say, “Oh, I really like the protagonist,” or its imagery or nuance or its tone/mood/feel, blah-blah-blah…” But they won’t spend money and buy it if the story isn’t there.

I’m not saying you have to write what used to be call high-concept scripts – even if you’re writing a kitchen sink kind of realistic drama, the story should still have sufficient and clear conflict and stakes and that can create an interesting logline.

Once you have the story, then everything has to be in the right balance and proportion and wrap up with a resonating theme to be a really good script. But start with a compelling good story and we can work on all of the rest.

5. What are some of the most common mistakes you see?

• The “I’ve seen other movies get away with this kind of crap so I can too” kind of approach. To stand out in a highly competitive field, your script needs to be better than what you see in the movies. It needs to be fresh and cliché-free.

• Protagonists who are not active, whose goals and actions do not make the story happen. Instead, the story happens to them, not because of them, which significantly lowers our interest in both them and what happens to them.

• “It’s just a script, so the writing don’t have to be good.” Just because it’s going to be a movie does not free you from the work of knowing your writing craft and presenting a grammatically correct and enticing read.

6. What story tropes are you just tired of seeing?

Hmmm… can I put superhero stories here? Growing up I loved comic books and I still enjoy a great superhero movie now and then, but really, do we need the entire Marvel universe brought to life and each one getting its own movie? And zombies. Getting tired of them. Love THE WALKING DEAD to death (although it constantly breaks my heart) and I thought that both ZOMBIELAND and WARM BODIES were fun takes on the genre, but enough now. Let TWD ride it for as long as that show works, but that should be it. But those are genres more than tropes. When I think of tropes, I think of clichés, and any screenwriter using a tired old cliché is just shooting themself in the foot. If you feel you simply can’t avoid one, then you have to put a fresh, unique spin on it. SCREAM still stands as one of the best scripts ever to take clichés and use them while at the same time standing them on their head. Great, smart writing.

7. What are the 3 most important rules every writer should know?

Instead of rules, I’ll state qualities: Passion, Dedication & Persistence.

You need all three or you can forget it. If you’re in screenwriting just so you can “cash in on all that big money,” you’re doomed for the start. Most writers never see anything happen with their first half-dozen — and often even more — screenplays. If you can’t look at that fact and honestly say, “I can deal with that,” then you will fail. It takes time to get better at your craft, develop your writing voice and find avenues to get your work seen and appreciated.

“What about talent?,” you ask. Yes, that is required, but too many writers value talent above the three qualities I stated because they want to believe that if they have true talent they’ll write something so great they can skip all the hard work it takes to succeed. If you think that, then you might as well play the PowerBall — your odds might even be better.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

I’ve read a couple, but the one I’m happiest about was JUG FACE, written by Chad Kinkle, an alumnus of The New School (where I teach). Before JUG FACE, Chad had written several very good, interesting and highly intriguing scripts, but with this one everything just came together in that special way that makes the story, characters and words leap off the page. And it wasn’t just me that that thought so, as he not only won the Grand Prize at Slamdance’s Screenwriting Contest, he was able to parlay that into getting the film produced with him directing it. It came out in 2013 and was named by many critics as one of the best indie horror films of the year.

Now, the logline – but first, you have to understand that it is a horror film and a particularly disturbing one at that… which should be quickly evident: “A young woman, pregnant with her brother’s child, fights to not be sacrificed by her clan to the entity they worship lurking within in a backwoods pit.” Yeah… I warned you. But despite such a potentially off-putting premise, the writing was so strong that it won several awards and got made.

9. How do you feel about screenwriting contests? Worth it or not?

Absolutely worth it, as Chad’s story directly above should make abundantly clear. And even if you don’t win the grand prize and get to make your film, if you place well in a contest you get to use that as a calling card to help bring attention to your work. Another student of mine made the Black List and had her script sold, moved to LA, now has an agent and a manager, and is working in the industry.

10. How can people can get in touch with you to find out more about the services you provide?

Because of my position at Seton Hall University, I don’t have as much time for consulting – especially during the school year. Writers are still welcome to contact me during the summer at bill@wmrpace.com.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

My lifetime favorite is pumpkin pie. I don’t care what time of year it is – it can be stifling hot in the dead of summer, and I will still want a slice of pumpkin pie. The vanilla bean ice cream melting on top will help deal with the heat. And to be even more specific, I have to admit that both my wife and I have developed an incredible love for Whole Foods’ pumpkin pies. There’s something about the combo of spices and the “heft” of their pie’s consistency that I have not found anywhere else. I know it is probably heretical to proclaim a love for a store-made pie, but forbidden loves are often the strongest.