Q & A with Victoria Lucas of Lucas Script Consulting

VML headshot #1

Victoria Lucas has more than 20 years of experience as a development and production executive at both major studios and independent film companies. She began her career with Ron Howard at Imagine Entertainment, working on films including Clean and Sober, Backdraft, and Far and Away.

She later joined with Academy Award-nominated producer Rudy Cohen to develop and produce the acclaimed coming-of-age film The Island On Bird Street (winner of three Emmys and two awards at the Berlin International Film Festival). As Director of
Development, Production Executive and Associate Producer at Signature Entertainment and April Productions, Lucas helped develop projects as diverse as The Black Dahlia, The I Inside, and The Body.

Lucas currently works as an independent producer and runs a professional screenplay development service for producers, production companies and screenwriters. She is also the on-air host for Arizona Public Media’s Saturday night feature film program, Hollywood at Home, providing historical background and an insider’s look at the making of classic films.

What was the last thing you read/watched that you considered to be extremely well-written?

Parasite. I was highly impressed by that script, especially the way the writers managed to switch plot directions – and even genres – so seamlessly. In fact, I feel that films, television and streaming shows are in something of a “Golden Age of Writing” at the moment. For instance, look at two other recent films: Joker and Knives Out. I’m in awe of how Todd Phillips and Scott Silver managed to make us sympathetic to the characters in Joker (helped, of course, by Joaquin Phoenix’ amazing performance). And Rian Johnson did a masterful job of updating and reinvigorating old Agatha Christie tropes in Knives Out.

How’d you get your start in the industry?

To be honest, it all started at birth. My mother, father and two grandparents were in the industry, with both my dad and grandma being successful screenwriters. I grew up in a house where writing was an everyday job, and it was taken very, very seriously. Unfortunately, their talent didn’t rub off on me, but I discovered through reading my dad’s work – and hearing about the process it went through before reaching the screen – that my real interest lay in working with writers to develop their scripts. From there, my career began as a reader, followed a pretty straightforward trajectory: producer’s assistant, story editor, creative executive, director of development, then into production.

Is recognizing good writing something you think can be taught or learned?

I learned to recognize good writing through years of reading and discussion at home growing up. But if you’re asking whether good writing can itself be taught or learned, the answer is “Yes, I think it can.”

Screenwriting is both an art and a craft. You might be born with a talent for telling stories, but that’s only half the equation. Putting those stories onto paper in a way that will appeal to producers and audiences is the other half, and that’s the hard part. You need to hone your technique; or, put another way, to “develop your writing muscles.” Screenwriting classes, writers’ groups, how-to-books, blogs and podcasts – all can help. One of my favorite podcasts is Scriptnotes with John August and Craig Mazin.

But the bottom line is this: You have to sit in your chair and write. And write. And write some more. No matter how naturally talented you are, you must practice your craft. It’s no different than becoming a master painter, concert musician or sports star. The more you do it, the better you become.

In the end, though, every writer is different; each with their own technique. Some like to outline their story so they know exactly how it will unfold before they begin to write. Others prefer to let the characters “tell” them what’s going to happen. Some are naturals at structure; others write great dialogue. The challenge for a writer is to identify the elements of screenwriting that don’t come naturally, then work hard to improve them.

What do you consider the components of a good script?

A script is the blueprint for a movie, and the drawing begins with the concept. A great premise is like having an engine that drives the plot and the characters. If it is strong enough, it acts as the spine of the movie so that the structural elements – a compelling story, memorable characters, exciting action and all the rest – will fit together and support each other to produce a successful on-screen result. It’s not enough to create a literary masterpiece that’s envisioned entirely in the reader’s head; if the script lacks cinematic elements, it’s unlikely to get produced.

What are some of the most common screenwriting mistakes you see?

I know writers are tired of hearing about it – and many will simply ignore the  advice — but the way you present your screenplay is more important than you think. That means formatting to industry standards and doing more than a cursory spellcheck. Now, I can guarantee you that no producer ever passed on a great script because of a few spelling mistakes, but the script had to get to her in the first place. You need to realize that the first person to read your screenplay is likely to be a junior development person, an assistant or even an intern. Most of those people have a dozen or more scripts to plow through every week before the company staff meeting. If your script looks unprofessional with too many formatting errors, it’s far too easy for it to be put down.

A common mistake among emerging screenwriters is to overload a script with plot. Cramming in too many plots and subplots doesn’t allow you to develop the characters within the story. So, while a lot might happen, it’s hard to care about the people involved. Conversely, you don’t want a story where nothing seems to happen or change. Films are about conflict and drama. Always think, “What’s at stake?”

Passive lead characters are problematic. Hamlet may be indecisive but he’s not passive. In a similar vein, try not to fall onto the trap of creating supporting roles that are vivid and cinematic, while your hero is bland and uninteresting.

And please, please avoid using dialogue as exposition. I cringe every time a line starts with, “As you know…” or “Do you remember when we…?” That’s designed to give information or back story to the audience; it’s not something real characters would say to one another. Incidentally, when I was a young development exec, my friends and I used to compete for the best (read: worst) lines of expository dialogue. I won with “Tell me again why we’re going to Grandma’s.”

What story tropes are you just tired of seeing?

It’s disheartening to me to find spec scripts that are pale imitations of the hot new movie or television show that just came out. Even experienced writers often forget that by the time a film is released or debuts as a series, the studio pipeline is already filled with similar projects. Rather than chase after what seems to be commercial at the time, write a great story that you feel passionate about – one that may change the direction of what’s commercial, just as George Lucas (no relation) did with sci-fi in 1977.

What are some key rules/guidelines every writer should know?

Read scripts. As many as you can. Then read some more. You can easily find Academy Award winning screenplays online, but don’t limit yourself to the greats. Mediocre or bad scripts can teach you a great deal… even if it’s “what not to do.” One often-overlooked element in screenwriting is structure. The classic three-act structure is the norm in a majority of American films, but there’s nothing magical about it: more and more scripts are written in five acts. However, every script needs a structure just as a building needs a foundation.

There’s a truism in films: writing is rewriting. You may feel that you’ve finished your work after you write Fade Out. But really, you’re just beginning. Most of the films I was involved with averaged 9 drafts before production started – and that’s on top of however many drafts the writer did before submitting the script! Learn how to take notes. Films are collaborative and, unless you write, produce, direct, finance and star in your movie, you will be getting notes. You might not agree with or accept all of them, but do be open to outside ideas that can help your script. Writers groan (often quite rightly) about “development hell,” but the reality is that most scripts can be improved.

Have you ever read a spec script that was an absolute, without-a-doubt “recommend”? If so, what were the reasons why?

I’ve probably read over ten thousand scripts in my career, and I remember giving four straight-up recommends. That doesn’t mean I haven’t read dozens or even hundreds of superb scripts, but a development executive’s job is to find projects for her production company. If the company I work with produces mainly action films and I read an outstanding character drama… well, no matter how brilliant it is, it’s not a script I can recommend to the producers. Mind you, if the script is that good, I’ll for sure find out more about that writer and, at the very least, see if they might have something else I can take in to the producer.

How do you feel about screenwriting contests? Worth it or not?

Absolutely worth it! But be selective. There are too many contests out there that only want to take your entry fee. Do your homework and find the reputable ones. Nothing about the film business is easy, but placing well in the most prestigious contests can be a great calling card for a new writer, helping you get representation or even producers asking to read your screenplay. Some of the top contests use industry professionals as judges, especially for the finalists. This can be a big plus: If they read your script and find it’s a good fit for their company or agency, you’ll be hearing from them after the contest even if you don’t win.

How can people find out more about you and the services you provide?

My company is Lucas Script Consulting.  All the information you need is on the website, including a link to contact me.

Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Cherry. Ideally made with tart (sometimes called sour) cherries. Bliss!

cherry pie

Q & A with the Thornton Brothers

Thornton Brothers

Chris and Jason Thornton are professional storytellers who seek to entertain audiences via thematically charged films, TV shows, books and comics across various genres while specializing in darker, provocative, character-driven narratives ranging from “micro” to tentpole in budget. They are members of the WGAw and repped by UTA and Rosa Entertainment.

Cactus Jack is their feature directorial debut. It’s the story of a reclusive hate-monger who starts a venomous, vitriolic podcast from his mother’s basement and makes enemies far and wide—until one comes to silence him. Think a cross between Taxi Driver and Talk Radio for the podcasting generation. You can help the guys out with their crowdfund campaign (and see their totally NSFW red band proof-of-concept teaser)

What’s the last thing you read/watched you thought was incredibly well-written (Book, TV or film)

Fuck, that’s hard. Not because we look down on stuff, but because we’re so busy trying to make our own shit that we barely have time to consume like we used to. Hmmmm. Just rewatched Network lately, so that definitely should be mentioned. Paddy Chayefsky was an absolute beast. Sure. Network. Can’t go wrong with that.

What’s your writing background? What was the project that got things started?

We’ve kind of always been innate storytellers. We come from a strong line of liars and bullshitters, and as largely unsupervised kids in the projects outside DC we’d play out really elaborate, raw extended throughlines with our action figures and made our own comic books and honed our sensibilities between bouts of watching R-rated 80’s shit on free promotional HBO and Showtime and role playing. We started screenwriting together maybe fifteen years ago, but after writing three scripts that shall never see the light of day we stopped for a few years before coming back to it in ‘07. That project was a script called Heart, about a dying, psychotic Vietnam vet who gets an early release from prison and—since he can’t get on a donor’s list—tracks down the man whose life he saved forty years ago in ‘Nam: he wants the dude’s heart. It’s a very dark, fucked up, pulpy who-do-I-root-for story, which finished in the Top 30 out of like 5,000 entries for the 2009 Nicholl Fellowship (since dismantled and currently turning it into a truly dastardly novel). From there we started talking to managers but it was our next script Mechanicsville that really hooked our manager (shoutout to Sidney Sherman of Rosa Entertainment, who still reps us) and first agent (started at WME but since jumped to UTA). M-ville’s kind of a Kentucky-fried heist flick about how shit hits the fan when two gangs of bank robbers try to rob the same small town bank on the same day (Hell Or High Water stomps all over it now, unfortunately). That one started getting us legit meetings, led to our first assignment and opened the door to pitch shit, etc.

Your current big project is crowdfunding to produce your original independent film CACTUS JACK. What’s the story behind that?

Part of this is definitely about us tiring of being stuck on that movie/TV development hamster wheel, and all of these unproduced projects forcing us to look at our shoes and mumble “no” when people hear what we do and of course follow up with “Oh yeah? Anything I can see or read?” Part of it is about trying to make a feature film for relatively very little money, because screenwriters will never “move the needle” on a project like in-demand directors will… but for the most part it’s a sick little story we just have to get out there as quickly as possible. It’s very zeitgeisty, very of-the-moment as it holds up a twisted, frothing-mouthed funhouse mirror to this already “big top” election cycle. Once we started talking to our actor (Michael Gull, a very talented dude whose skills we tailored the very conception of the film to), we knew we had some dynamite shit on our hands, and as far as we were chomping to push the envelope into radioactive territory, we knew none of our contacts or fans in Hollywood would take a risk on this thing until it was made and we proved our point.

So we found a micro-investor to help us make a teaser for the film and launched a crowdfunding campaign on indiegogo. We need all the help we can get, time is running out, and though we have recent some offline help from friends and family who couldn’t back us through the campaign, it’s pretty dire! We’re going to make the movie come hell or high water, but every penny helps push production value (plus pay and feed cast and crew) and you can preorder a copy of the flick for $25. So—please, lend us a hand in making this batshit, gonzo little monster of a movie!

Your writing style is very vivid and descriptive. Did that come naturally or was it something that took time to develop?

Both. It takes a long, long time for some people to hone their voice and honestly, it should be an ongoing process and evolution for your entire writing life. But you have to have a voice to be honed in the first place. A lot of writers are sadly like those poor souls on American Idol who have no business auditioning in the first place—but hey, who are we to deny the delusional their dreams? Whatever keeps them from shooting up a shopping mall. ;)

Have you always worked together? Is one of you the specialist in a certain area, like one does more writing and the other handles directing, or do you split it evenly?

We’ve sort of always worked together, for the most part. Though we each have our own skills we complement the other with, we do tend to each spearhead a project nowadays while the other acts as more editor and muse. So yeah, we each have our own pet solo projects, but they all fall under the Thornton Brothers umbrella eventually.

Do you only work on your own scripts, or have you done some assignment work as well? Do you have a preference?

We’ve done both, for sure. Hard to sustain a career, or even kickstart one, without doing assignment work. The nice thing about it is people actually give you money to commence writing something! It’s crazy. Not at all easy to do, trying to feed yourself or help provide for others in the arts. Some might even call it foolhardy, but yeah…we’ve done both. Selling something you wrote yourself, from your own mind and heart, is infinitely more satisfying. And while we’ve had some very fun, interesting experiences collaborating in a development sense with assignment work or on successful pitches that became scripts (if not movies), no matter how smooth or inspired a collaboration with an outside party it’s never quite as liberating or just straight up fun as going out into the creative wild on our own and coming back with a kill.

You’re also filmmakers as well as writers. What do you consider the benefits of working on a film, from both the writer and filmmaker perspective?

Making or even merely being witness to the construction of an actual film is pretty invaluable for screenwriters, in our collective opinion. You really start to see how to separate the meat from the fat, and how what works on the page might not be as impactful in the moment or on the screen. Editing film/video also really helps hone your sense of timing, pacing, and flow as a storyteller… and how effective and economical you can be with visuals, allowing characters to shut the fuck up sometimes, how to convey info without big, clunky dialogue exposition bombs, etc.

Also, if you can we say go for the hyphenate… again, no screenwriter is ever going to have the kind of clout a successful director has. That said, many don’t have the temperament or skillset required (not that there’s one narrow band of disposition that allows one to direct), but writers often have murkier personalities. It’s worth making a film or two to find out if you’re a writer-director or filmmaker versus just a writer is not a bad idea. But if you know off the bat you don’t get along with others, have trouble verbally conveying what you mean to say, then save yourself the grief. Take our word for it: directing even modest, “micro” films ain’t for the faint of heart. Also, keep in mind that some stories demand to be told in this medium. Others don’t. Some work better in prose, or even in poem of song. Marrying the right medium to the story is also part of the trick.

When working on a script, do you have a reliable source for notes?

We are our own most reliable source of notes. It helps that there’s two of us but honestly we’ve both tried to become total fucking samurais when it comes to self-editing. You have to be. It’s not only a matter of putting your best foot forward when you go to show your work to reps or the public, but even if you were going to Emily Dickinson that shit away in a kitchen drawer until it’s discovered posthumously years later—your story deserves to be the closest to “perfection” it can be (which is objectively unattainable, but approximated through the filter that is you. It is YOUR story, after all). Oh, and our manager is usually good for one killer note.

What are the 3 most important rules a writer should know?

Ew! “Rules!” Haha, in all seriousness though maybe Rule #1 should be: There Are No Rules. There’s no one way to get noticed, to have a career — and anyone who tells you there is is probably trying to sell you something. But if you want some real nuts and bolts:

1. Always approach storytelling with Character at the forefront.

Even if you outline a predetermined plot to get started with a map, veer off of it when you find it incongruent with a character you’re rendering. If there is falsity or fallacy baked into the behavior of your characters, no matter how tightly constructed your narrative, it will start to crumble.

2. Be careful with twists and “reveals.”

We see it all the time, from the stuff we watch and read (and have written in the past) to many of the scripts we’ve consulted on. It’s a natural storytelling tendency, to want to surprise an audience, but only do it with REAL PURPOSE. Be careful with the big climactic “backstory reveal that made the character tick all this time.” Very rarely works.

So much more satisfying is a simple story told well. If you do work with twists, make it work like The Sixth Sense. The film works with or without it until the point it hits, and it is truly revelatory. It’s not that M. Night held something back to show how clever he was. Don’t do that shit. It’s awful. Put your cards on the table and tell your damn story.

3. Don’t be a slave to the idea that a story needs a transformational character arc.

This is something that a Blake Snydered Hollywood succumbs to far too often, in our opinions. First: in film arcs very, very often feel shoehorned or forced in. Especially if not much time passes, or it comes near the end (must overcome his fear to succeed, or must learn to be a team player—blah, these themes have become true platitudes). If you open with a loving mother and wife whose husband and kids are murdered and she becomes a vengeful, murderous black widow from there—sure. Inciting Incident forcing a catastrophic arc that sets a character on a trajectory works. That feels authentic. And in TV, longform character change feels authentic. Some of the most potent stories of all time are great specifically because a character does not arc. Think Shakespearean tragedies, Daniel Plainview in There Will Be Blood, etc. Sometimes it’s “the right man for the right job,” and the transformation is supposed to occur in the viewer. That’s where real catharsis lives: in the viewer. Give it to them.

Reader of this blog are more than familiar with my love and appreciation of pie. What’s your favorite kind?

Well, there are two of us. Chris likes pumpkin, and Jay will eat anything. Literally, anything. There’s a reason we don’t include headshots.

Ask a Fount-of-Knowledge Script Consultant!

Matt Lazarus

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on Matt Lazarus of The Story Coach.

Matt Lazarus has worked in the industry since 2003. He started in development with jobs at Untitled Entertainment, CAA, and Platinum Studios (Cowboys and Aliens). He joined the WGA in 2007 by selling a horror script to RKO, and he sold a movie to Cartoon Network in 2011. Matt’s story coaching was designed to be affordable, regular, and useful, and he excels at breaking advanced concepts into simpler processes and exercises.

1. What’s the last thing you read/watched that you thought was incredibly well-written?

Short Term 12, a thoughtful, sad drama about a foster home for displaced youth and the human condition. I saw the trailer and it hooked me. The world, performances and characters are all on point. It’s a great example of a drama, and of wringing the most entertainment and potential out of a simple concept.

2. How’d you get your start reading scripts?

I moved to Los Angeles in 2003, and I got my first assistant job after working really hard at an unpaid internship. I wanted to be a writer, and I talked about it way too much. Anyway, I got good at reading scripts and it always provided me an entry to meeting lit agents and executives who wanted to ask follow up questions on material. I’ve been a freelance reader for some studios for years, and there was a time I was even unironically working on a book on how to cover (most of it made it onto my blog). I’ve been a sporadically working WGA writer since 2007, but the financial security of coverage has always given me something to fall back on.

3. Is recognizing good writing something you think can be taught or learned?

Good writing is hard to define. You want it to be accessible: a mediocre scifi appeals to scifi fans, a great one appeals to everyone. You want it to be engaging: no one goes to the movies to not be affected. You want it to help your career. It’s great to sell a script, but if a script doesn’t sell but gets me in a room with someone who can hire me for my next job, I’ll take it.

Anything can be learned. Not everyone who studies piano will become Glen Gould, but they will get somewhat better at piano. I was pretty cineliterate when I moved to LA, and my years in the development trenches helped me marry my base of knowledge to a working understanding of how the industry works and what the powers that be tend to look for.

4. What are the components of a good script?

“Good” is a hard term to define, a semantic minefield. The components of a good script are the same as the bad ones: they both have the same main four (character names, dialogue, sluglines,descriptions), they both take up the same amount of space.

The difference is harder to measure. We see a thousand faces a day, but only a few make us stop and say wow. We hear new songs on the radio every day, few of them will become our favorite. Most would agree that a good writer can do more in the same space than a bad writer, but the ways in which they are better will always and should always be argued over.

5. What are some of the most common mistakes you see?

The most common is writing a script without a premise. I use something called the premise test. It breaks things down to what’s simple. It’s not the only way to look at scripts, but it’s as good as any, better than most:

“An <ADJECTIVE> <ARCHETYPE> must <GOAL> or else <STAKES>. He does this by <DOING> and (optionally) learns <THEME>.

This seems simple, but the doing is the real meat of the movie. If a naive accountant must raise 100k or his daughter dies, different doings give you very different movies (for example, he could win a surf contest, kill a vampire lord, or invent a time machine and go back to 1979). If you can’t explain what’s interesting about your script in 50 words, you’re unlikely to improve things by writing out 100 boring pages.

Writing is a lot like being a chef. Both are creative forms that have structural limits and immense room for interpretation. Tastes are subjective, but a good chef can anticipate the audience and when he serves something he should have a rough sense of why the average patron might find it delicious.

Most writers write without a real sense of the audience. We’re writing to entertain, to deliver a satisfying emotional experience to the audience. If a writer isn’t writing with a sense of empathy for the audience, the end result is likely to be disappointing.

6. What story tropes are you just tired of seeing?

-Scripts about Hollywood power brokers written by people who haven’t met Hollywood power brokers.

-TV pilots that spend their entire length explaining how we got to the premise without every showing what’s fun or interesting about the premise (see #5). There won’t be a second episode. What are you saving it for?

-Comedies that aren’t funny. I recommend taking an improv class and reading the UCB Handbook.

7. What are the 3 most important rules every writer should know?

The word “rules” needs to die. It always starts a fight. People have an unending appettite for hearing that they can write, but any suggestion of how one might approach writing is generally taken as a suggestion of how one ought to write, and then an unproductive argument ensues. Here are three general principals:

-Entertain. You should know exactly what feeling you want to create in your audience.

-Use unity. Once you’ve set up your script, you want everything to feel connected, organic, and like a ramification of what’s come before. Bad scripts keep inventing random stuff throughout the second act, and it leads to a script that feels arbitrary.

-Be specific. A lot of writers will write in variables, keeping things loose (my character is either an architect or a deli owner… I haven’t decided which) because they think it will prevent them from getting lost or stuck in the later stages. This never works. Imagination thrives on immediacy and specifics. It’s better to commit to an idea and follow it to its conclusion. Even if you went in a wrong direction, the specifics you generate add value to your story. If you keep things vague, you’re building on sand and it’s hard to move the story forward when things exist in a vacuum.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

In 2003 I read a really funny script called Underdogs. I couldn’t stop reading it or quoting the dialogue. It ended up turning into DODGEBALL starring Vince Vaughan. The movie is really funny, the script is funnier.

9. How do you feel about screenwriting contests? Worth it or not?

It depends on the contest. When I was at big companies, execs would usually read the top Nicholl scripts out of a morbid curiosity, but other big script contests (Scriptapalooza comes to mind) would try to get executives to read their top three, and the execs were lukewarm. For instance, a lot of people are selling off the Black List right now. It’s useful now, but might not be in three years.

10. How can people get in touch with you to find out more about the services you provide?

I can always be reached at thestorycoach.net.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Humble pie. If you’re serious about writing, you’ll be served it more times can be counted. Alternately, strawberry rhubarb. I’m from Vermont, and it reminds me of a childhood garden.

Ask a Keenly Analytical Script Consultant!

Dimitri Davis

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on Dimitri Davis of ScreenwritingU.com.

1. What’s the last thing you read/watched that you thought was incredibly well-written?



G.B.F. wins on best/most recent. So many laughs, such excellent pacing and quality characterization. One of the best high school movies I’ve ever seen.

2. How’d you get your start reading scripts?



Being the assistant at ScreenwritingU. Back when they were in the business of pitching reality TV, I read a lot of scripts, and then for research and preparing class materials, I read a lot more scripts, and whenever projects were in the works, I’d read more scripts.

 Between that and the classes and interviews I was reviewing all the time, it eventually dovetailed into professional-level coverage.

3. Is recognizing good writing something you think can be taught or learned?



Of course it can. Learning the techniques of good writing and plenty about the industry/marketing makes it fairly clear when writing is good or bad.

 Which has the side effect of making you talk at TV and movies, and inform your viewing companions what’s going to happen or how that was a pretty mediocre choice in scene, dialogue, etc.

4. What are the components of a good script?



A good script or a great script? A ton goes into it, but great scripts have great concepts, are page-turners, solid actor-bait, and leave you walking away feeling amazed (and/or punched). Beyond that, it depends on the particular story/genre/etc.

5. What are some of the most common mistakes you see?



The most common and worst mistakes I see are:

– Script/story focuses on the least interesting elements of the concept.

– Characters are underwhelming/underdeveloped, and thus make for mediocre dialogue & action choices (and fail to attract quality actors).

-Script/story fails to exploit great opportunities for drama/conflict/humor again and again, whether the opportunities arise from the characters, setting, plot or concept.

6. What story tropes are you just tired of seeing?



Obligatory sex scenes and throw-away romances. How excited do you think an actor is to see a thin-as-paper relationship in their scenes? How much do you think the audience will care when there’s no poignancy or quality drama behind the relationship?

So boring.

7. What are the 3 most important rules every writer should know?



There’s really only one rule, which should inform all of your screenwriting decisions: Don’t waste anyone’s time.

You waste your own time by send out a script that isn’t awesome, or is cliche or tired. You waste people’s time by sending Comedy scripts to Horror production companies. You waste everyone’s time when your quick pitches are several paragraphs of details and aren’t laden with hooks. You waste your writing time when you embark on a script without figuring out a great concept, great characters, and a great story first. You waste everyone’s time when you make your tiny Indie script have million-dollar action sequences.

And so on and so forth. Hollywood has no attention span or respect for time-wasting. Your life has a limited amount of time. Why waste it?

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?



Yes and no, because such things are confidential. But of the few RECOMMENDS I have read, they all had great concepts and stories, and very good writing.

9. How do you feel about screenwriting contests? Worth it or not?

It depends on the contest and the script. If the script isn’t ready, it’s typically a waste of money and time (getting anything less than Winner or Finalist for anything but the Nicholl is a waste).

If the contest doesn’t yield some really tangible benefit, like great prize money, or industry contacts and referrals, or career prestige, then it’s a waste of time and money. You could be working on selling scripts and getting writing assignments instead of entering contests.

But there are contests that do those things, and you should definitely enter them with great scripts if you don’t have any industry contacts yet, or are working on elevating your career. Go for the great options out there.

10. How can people get in touch with you to find out more about the services you provide?


My coverage services are generally for ScreenwritingU alumni currently, but you can email me at dimitri@screenwritingu.com.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?


Pie-flavored.

Ask a True Renaissance Script Consultant!*

Julie Gray

*Renaissance as in “those possessing many talents or areas of knowledge”, not the cultural and intellectual movement between the 14th and 17th centuries.

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on Julie Gray. I had the good fortune to interview Julie a few years ago just before she relocated to the other side of the planet.

Bonus question: So much has changed for you since I saw you last – you moved abroad and now live in Tel Aviv, Israel. What’s that been like, and what are you up to?

After ten years in Hollywood, it was time for a change. Tel Aviv is an incredibly vibrant city and there is SO much going on in the art scene here, it’s really exciting.

I work with screenwriters and novelists from New York, LA, the UK and Australia and increasingly, filmmakers here. I just interviewed the writer/directors of the Israeli film Big Bad Wolves, which Quentin Tarantino called the best film of 2013. The interview will be in Script Magazine this fall. I go to London every year and teach at the London Screenwriter’s Festival, which is really fun, and I have been volunteering with Amnesty International in Tel Aviv, working with Sudanese refugees on story telling. I founded the Tel Aviv Writer’s Salon in 2013, a group that meets weekly and writes flash fiction. During the war this past summer, I was asked to do a writing workshop for US embassy employees, to write about the trauma of what we all went through and will be doing writing workshops for victims of terror and war here in Israel for an Israeli non-profit later this fall. So I keep pretty busy!

1. What’s the last thing you read/watched that you thought was incredibly well-written?

I read an hour-long drama pilot by a client of mine and I just went insane, it was SO clever and unique. I can’t talk about the premise because it’s so unique and because I got so excited about it that I sent it to several producer friends of mine in Hollywood and the writer has a bunch of meetings coming up! I was so glad to help him and so impressed by his talent!

This summer, I watched a lot of movies but two really stood out – The Dallas Buyer’s Club and The Grand Budapest Hotel. I also watched McConaughey in True Detective; he’s really hitting his stride at this point in his life; it’s a joy to watch him. I’ve been a Wes Anderson fan since day one and so GBH just had me floored. Every single shot, every single moment is so stylized. It reminded me a bit of one of my favorite books, The Hotel New Hampshire.

I went on a real reading bender in the past few months and read A Confederacy of Dunces, All Quiet on the Western Front, Things Fall Apart and Revolutionary Road by Richard Yates. I’d seen the film but the book was better (as is so often said – Wow.) I am also an inveterate reader of The New Yorker and The Atlantic – a real addict of both.

2. How’d you get your start reading scripts?

I was writing scripts, of course, and attending the Writer’s Boot Camp in Santa Monica – I’d won the 2 year professional program through a screenwriting competition and there, at that program I heard about these “readers” and that you could become one. So I did. I was, as it turned out, really good at it and it wasn’t long before I was reading for some really big deal production companies in LA – Bedford Falls, Red Wagon at Sony, Walden Media – it was a great experience! I met a lot of great producers and agents and read scripts all day every day for a long time. It helped sharpen my own sense of what is original – or not – and what really good writing looks like. That kind of repetition ingrains a lot in you about which scripts have a chance in Hollywood and which do not. Lessons I will never forget.

3. Is recognizing good writing something you think can be taught or learned?

I don’t believe I’ve heard that question before! Well, the answer is complex. In order to recognize good writing, you have to READ good writing a lot. I was a freakishly good reader because I am a freakishly well-read person in the first place – and also a movie nut – so my frame of reference is pretty refined. But the question, for a Hollywood reader, is not whether YOU think it’s good writing, the question is whether the producer or agent will think so. And primarily, whether the script is unique and marketable. You learn what is expected in a rather mathematical way, and you rate those things, one by one. Being a good reader is about knowing what the particular company you are working for is looking for, specifically, what the general rules are in coverage, and then how to write up a great summary about what is good or bad in a script. And doing that very, very quickly, over and over again.

Being a good reader happens through experience. Much more of the skill lies in the ability of the reader to communicate as thoroughly and as objectively as possible what is and is not working. You might read a script of a genre you hate – it doesn’t matter what you like, it matters whether this script is written well for that genre. So – you have to know that genre. That’s why, to be a reader, you really have to know your movies, otherwise you’ll say something is unique and original when it was already done in 1947, and then another take on that premise was done again in 1976. If you don’t know that you will get fired very, very quickly. It’s a bit merciless. Readers really have their feet to the fire. It’s the belly of the beast.

But to answer your question, which is really, “what is good writing” – a good screenwriter is one who takes you on such a ride that you forget you are turning the pages. Every character seems real, every action line is cinematic, every plot twist is totally organic – it’s having a way with words that seems effortless. Can this be taught? I think that writers can be taught how to write but that GREAT writers are born that way, to be honest with you.

4. What are the components of a good script?

GREAT CHARACTERS, GREAT CHARACTERS, GREAT CHARACTERS. Oh – and a unique premise. If you have great characters and a unique premise, your structure will fall into place. You have to understand structure, but it won’t work unless the character arc really flows with the structure – informs it. Structure should not be obvious, it should just feel right.

5. What are some of the most common mistakes you see?

Unoriginal ideas. Writers who don’t test their ideas and look and compare and see who else has done this idea – if anyone. In my book, Just Effing Entertain Me: A Screenwriter’s Atlas, I go into great detail about idea testing. It’s crucial. It’s everything. Other common mistakes are things like typos, poor format, clunky action and sluglines. But if I had to point out THE worst mistake you could make and the most common one – being unoriginal wins by a landslide.

6. What story tropes are you just tired of seeing?

1) Any deus ex machina – something that just magically happens and changes the direction of the story. This is very easy for new writers to do but as you get more experienced, you’ll see why this is a big no-no, not only from a Hollywood perspective, but from a creative perspective as well. Creatively, it’s cheating, It’s taking the easy way out instead of letting the possibilities of the story play themselves out.

2) The person who’s had a big accident or someone they love died and now they are this tragic figure that nobody can reach. Oh man. I’m so tired of that one. It’s not that grief doesn’t have a huge impact – I know – I’ve experienced it – but writers often broach grief like it’s a kind of slam dunk, simple emotion – and it’s really not. Watch Ordinary People if you want to explore grief.

3) In a horror script, the character that goes to the door or UP INTO the attic when they hear a strange sound. They go TO the danger – it’s laughable. Scream really sent that up well – what a seminal film. But writers have to remember that we readers have seen and read every script, so surprise us. Not easy, you say? No. It’s not. If it were easy…

7. What are the 3 most important rules every writer should know?

1. Don’t write for the money – you’ll never write from the heart.

2. Watch movies – all kinds – all the time. Know your Hollywood history, understand genres and which movies were seminal and why.

3. Don’t be afraid to write badly! Writing is writing, but real writing is REWRITING.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

A very few times. Most recently, the client I referred to at the beginning of this interview. Unfortunately I cannot divulge the logline, but it was a mixture of a VERY popular cable show and a Bradley Cooper drama. I’m sorry I can’t share it. I read an unproduced film by the amazing writer Ben Queen, called Slanted and Enchanted and I lost it – I flipped out, it was so good. Ben and I became friends. American Beauty made me cry really hard – but it was already in production. Lucky for me, my best friend was the property master of the film so I got to visit the set and later on, Alan Ball and I had offices near each other while he was doing True Blood and I got to hang out with him and it was amazing.

9. How do you feel about screenwriting contests? Worth it or not?

I ran a screenwriting competition for six years so naturally I think there is worth in them. But the biggest worth is not so much the cash prizes, etc. but the validation you receive. Sometimes just quarter-finaling in a competition is enough of a good feeling to keep you going, and that can be so important in this pursuit! That said, look, be realistic and know that there are millions of competitions mushrooming all over the place and that you have a budget as a writer. So enter only a few every year – the biggies only – and then spend your money seeing movies, buying a how-to book or two, maybe go to a seminar to meet other writers. The ONLY thing that really matters is your writing, so make sure not to get sucked into lottery-like thinking, that if you buy SIX books on screenwriting or go to EVERY screenwriting event, or enter EVERY competition, that somehow this will magically do something for you. Ass in chair. That’s it. But entering a select handful each year can be fun, it can force you to meet deadlines, and it might get you the validation that you need in order to keep writing. The competitions that I consider really worth entering are: Final Draft Big Break, Blue Cat, Page International, the Nicholl (although it is VERY competitive, so know that…), Slamdance and Scriptapalooza. I may have overlooked some, but those are competitions I am very familiar with and know the people who organize them, so I can recommend them heartily.

10. How can people can get in touch with you to find out more about the services you provide?

They can go to my website at juliegray.info or email me at storieswb@gmail.com.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Coconut Cream – preferably at the House of Pies on Vermont in Silverlake. So many memories there.