Ask a Decidedly Ingenious Script Consultant!

Ryan Dixon

The final installment in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on Ryan Dixon.

Ryan Dixon is a writer, producer and the founder of Tartan Valley Ventures,  a Los Angeles-based creative development consulting firm that works with writers, producers and financiers. As a screenwriter, Dixon has written projects for studios including Disney, Amazon, Universal and WWE Films. Dixon has also worked in film/TV creative development at such companies as Paramount, MGM/UA, IMAX,  Good in a Room, The New York Times and Tribune Media.

1. What’s the last thing you read/watched that you thought was incredibly well-written?

EX MACHINA’s screenplay was masterful. It reminded me of a sci-fi version of those great meta-thriller plays of the 1970s, like DEATHTRAP and SLEUTH. P.T. Anderson did an extraordinary job with INHERENT VICE. His adaptation added a layer of depth and Los Angeles historicity that was missing in Pynchon’s fun, but flawed and rather juvenile novel.

2. How’d you get your start reading scripts?

As a movie-obsessed child, I used to buy shooting scripts at the late and belated Suncoast: The Movie Store. In college at Carnegie Mellon’s School of Drama, reading scripts was part of the curriculum. My first job in Hollywood was interning for Tom Cruise’s former company CW Productions, so from that point on, I’ve been reading and covering scripts professionally in one form or another.

3. Is recognizing good writing something you think can be taught or learned?

I think it’s a matter of taste. Of course, one must have a certain degree of training and skill in order to fully recognize and appreciate any craft. A classically trained musician or a fine arts scholar is better able to pinpoint the minutiae of Beethoven or Picasso. At the same time, taste is a separate sort of knowledge and instinct. A layman can find beauty if they’re a person who can digest and appreciates art for art’s sake. Nickelback’s members are studied musicians, Lisa Frank is a trained artist, and both are wildly successful in their fields. Study can hone and illuminate the elements of a craft but that can only take you so far.

4. What are the components of a good script?

The basic elements (structure, character, theme) must be superiorly executed. Next, there should be something special in the piece. Even if it’s basic genre fare, the script should include elements that make the reader sit up and say, “Wow! I haven’t seen that before.”

5. What are some of the most common mistakes you see?

From young writers it’s always basic mistakes: mechanics, too much dialogue and/or scene direction. Sadly, these mistakes are also the easiest to avoid. What they reveal is that that writer hasn’t bothered to learn the fundamentals. This is fascinating because I can’t think of any other vocation where a similar incident would occur. If one were serious about learning to cook, a cookbook would be the first purchase. If you wanted to scuba dive, you’d take lessons before jumping head first into the ocean. While all the fundamentals are usually outstanding in the work of veteran writers, there is often a lack of courage and conviction in terms of content, as if they’re afraid to try something different for fear of being tossed out of another development meeting. If you are going to make the huge time commitment needed to write a spec script, swing for the fences. The creative dilution process can come later, once the script’s been optioned.

6. What story tropes are you just tired of seeing?

One is when characters (particularly female characters) are described solely on their looks. It tells you nothing about who a character is and often times a bit too much about the writer’s psyche.

Another is the oversaturation of beautiful people playing everyday characters. Even if you look at a movie from as recently as the 90’s, a man could be a regular guy with full chest and back hair and a woman could do a nude scene with a soft, everyday body. In contemporary films, everyone is sculpted, plucked and dyed to perfection. In this renewed Golden Age of Television, character actors are able to once again shine and it really strengthens the storylines and characters (Breaking Bad and Mad Men are obvious examples).

My wife is a screenwriter as well (and very opinionated to boot), so for better or worse, this is a constant discussion and analysis in our household. A big one for her is that men can have high-risk jobs and a strong drive, but if it’s a woman is in the same position, she needs a tragedy or a backstory. GRAVITY most recently did this—George Clooney is an astronaut because of his skill but Sandra Bullock is an astronaut because her kid died.

7. What are the 3 most important rules every writer should know?

-The believability of characters is often more dependent upon the execution of other elements in the script (e.g., plot, theme, dialogue) than anything else. A trap writers (myself included) often fall into is to confuse “believable” with “realistic.” Thus the ever-present tendency to write characters who are mill workers, teachers, office drones, etc. While there’s nothing wrong with this if that’s what your script dictates, it’s also important to remember that some of the most believable characters in cinematic history were also some of the most unrealistic: E.T., Yoda, Kermit the Frog, Mickey Mouse, Bugs Bunny, etc. They’re believable not because you could see them walking down the street, but because the creators of those characters did an amazing job of creating the world in which they existed.

-Master the art of writing a “skimmable” script. We all dream of studio execs, producers, agents, etc sitting down in a quiet space and focusing fully on our script, but the truth is that they are often read in a rush during limited time frames. This is why it’s important to craft your script in a way that a decision maker can easily understand it if they are forced to skim it. You want your script to FEEL like a movie. That means, a reader should be able to zip through it in about 90 minutes. If a first time reader can’t do that, they won’t be able to envision you script as a movie no matter its other strengths.

-This is stolen but golden: “Amateurs sit and wait for inspiration, the rest of us just get up and go to work.” (Stephen King, a favorite author, from ON WRITING). Lightning doesn’t just strike and no one will just hand you anything in Hollywood. Nothing comes easy in writing and you have to work yourself to the bone to get success. I track my time using my iPhone timer and a writer’s log. I make sure to always get in 6 to 8 hours of writing a day. If I’m blocked, I take a brainstorming walk. I’m not perfect. I can procrastinate with the best of them and it took a few years to build to that point. But like any exercise, it works if you keep working at it and pushing yourself.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

Elizabethtown by Cameron Crowe. I read the script while it was in development and was never so moved or in awe of a piece of screenwriting. In the end however, the final lesson I gained from the experience was that great scripts don’t always make great movies. For whatever reason, the alchemy needed to successfully transform material from page to screen failed. This specific incident was doubly disappointing since the writer directed the piece himself and has shown time and again that he’s an immensely talented director.

9. How do you feel about screenwriting contests? Worth it or not?

There are only a handful of contests that will have an impact on your career if you are a top finisher. I’m hesitant to state that all the others aren’t worth it if only because placing high can be a great confidence boost to any young writer (if they have the money to spend). But if you are cash-strapped, go for the big guns and ignore the others.

10. How can people get in touch with you to find out more about the services you provide?

Go to my website for Tartan Valley Creative Ventures.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Boston Cream. As a writer and eater, I like synergy and mixing genres. There’s no pie that does this better.

Ask a Helping-You-Help-Yourself Script Consultant!

Greg Rodgers

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on creative exec-turned-consultant Greg Rodgers of The Script Therapist.

A Southern California native, Greg Rodgers knew at an early age he wanted to work in the film industry, and he knew the best way to get there was through UCLA’s School of Theater, Film and Television. While completing his senior year at TFT, Rodgers was hired by award-winning director F. Gary Gray to assist him on the Paramount feature The Italian Job. Rodgers transitioned to the world of independent film, taking a job at Alcon Entertainment, working directly for co-presidents Andrew Kosove and Broderick Johnson. It was at Alcon that Rodgers discovered his passion for the development process. From there he became a Creative Executive at Mutual Film Company, where he was the Director of Development.

While at Mutual, Rodgers worked on such films as Snakes on a Plane, Jack Reacher, and the independently financed Deadfall. With the help of Rodgers, the company moved into the world of television, selling a pilot to Sony TV, and setting up miniseries at Entertainment One and HBO Asia. On the feature side, Rodgers played a major role in shaping the 2014 slate, including a contained action-thriller titled Dead Loss, an epic four-quadrant family film based on the Newberry Prize-winning novel King of the Wind, and the next entry in Paramount’s Jack Reacher series. He is the former operator of the now-defunct Script Therapist script consultancy.

1. What’s the last thing you read/watched that you thought was incredibly well-written?

WHIPLASH. I just can’t shake it from my head. There were a lot of things that came together to make it work so well – Chazelle’s direction, the tone, the performances, etc – but none of that would have made nearly as much impact without such a great script. The writing is just so tightly focused and a testament to how important character is in a screenplay. We care deeply about Andrew and what becomes of him, not because he’s a nice guy – he’s actually quite selfish and anti-social – but because the script gives us reasons to become invested in him. Right off the bat we learn what he wants, how badly he wants it, we see his relationship with his father, we meet a girl he likes – all these things that make him feel like a real person. There’s a lot going on in that script, but when you strip it down, it’s a really simple story about this kid and his relationship with a teacher who changes his life – it’s all character, not plot, and that’s refreshing.

2. How’d you get your start reading scripts?

My first job was working as an assistant for a director on a big studio movie. Right off the bat I could tell that production wasn’t for me, but after the movie wrapped and we started looking for the next project, I started reading more and more and being exposed to what was out there. My next job was at a production company, where I really learned the nuts and bolts of development: what to look for, how to work with writers, etc. From there I was hooked and I knew it was not only something I wanted to keep doing, but something I had a real knack for as well.

3. Is recognizing good writing something you think can be taught or learned?

Though there are things you can learn about screenwriting and what makes a good script – because it is such a specific medium – being able to evaluate the quality of creative writing is largely innate. When you come across good writing, sure, you could stop and dissect the technical reasons why it’s good and why it works. But if you have to stop and think about that kind of stuff when you’re reading, or if you find that you’re asking yourself those kinds of questions (is the character and his/her goal established clearly? is there an inciting incident? etc), then you’re not really “getting it.” Good writing is just good writing, and someone who can recognize it will do so right away without even thinking about it.

4. What are the components of a good script?

The #1 thing is character. You can have the most intricate, well-thought-out plot in the world, but if it doesn’t involve characters that people are going to care about, then it’s all for naught. And then does that character have an arc or clearly defined emotional journey – i.e. has the character we’re left with at the end of the script changed from the character we met in the beginning? Also, is there conflict? There needs to be some sort of clearly defined antagonistic force in the script that creates conflict.

5. What are some of the most common mistakes you see?

I feel like too many writers just starting out try and write a scrawling epic that spans decades and has three dozen speaking parts. I just can’t stress enough how much I advise writers to keep it simple. Better to tell a small story really well than to tell a big story poorly. It also seems like a lot of young writers try and write scripts in certain genres based on trends in the industry. You can tell when you read a script if it was written from a cynical place rather than being genuine, no matter how talented the writer is.

6. What story tropes are you just tired of seeing?

It feels like the world-weary detective/cop with the haunted past has been popping up more than ever. I’m also pretty tired of the entire modern rom-com formula – that’s a genre that’s just exhausted and needs to be reinvented.

7. What are the 3 most important rules every writer should know?

-“write what you know” doesn’t mean you should create a main character who is an aspiring writer and terribly misunderstood

-in every scene you should be thinking about how that scene is moving the story forward, not just in terms of plot, but the main character and his/her arc

-make sure that whatever you write is something that you yourself would want to see. i.e. don’t write what you think other people want to see.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

I’ve read quite a few over the years, some of which went on to become movies, others which didn’t for any number of reasons. If there’s one thing those loglines have in common, it’s that they describe a movie about a character(s) and not plot points. I always encourage writers to strip their logline down to what the script is really about – is it about a boy losing his innocence, a man overcoming his grief, a woman starting over? . . not just what happens in the plot.

9. How do you feel about screenwriting contests? Worth it or not?

They can absolutely be worth it, in that it’s always a good thing to get as many eyeballs on your script as possible. I encourage writers to not just blindly submit their script to every contest under the sun, but to do a little research and determine what one or two contests might be the best fit for their script and experience level. For instance, the Nicholl is known for being friendly to historical dramas and the like, so your horror script might not be terribly well-received there.

10. How can people get in touch with you to find out more about the services you provide?

Greg no longer does script consulting.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Oh man, do I have to pick just one? I’m gonna go seasonal on you: in the fall/winter, I’ll take pecan pie. In the spring, strawberry pie, and in the summer (or anytime, really), key lime. Mmmm, pie.

Ask a Master of the Ultimate Editing Tool Script Consultant!

Erin Whittemore

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on agency reader-turned-consultant Erin Whittemore of Red Pen Script Consulting.

“I have a B.A. in film and screenwriting from the University of Michigan, and am also the proud recipient of the Hopwood Award in screenwriting that boasts such alumni as Arthur Miller and Lawrence Kasdan. After graduating, I relocated to Los Angeles, where I worked for United Talent Agency as a freelance script reader. Two of my own scripts have been produced as short films and premiered at film festivals.”

1. What was the last thing that you read/watched that you thought was incredibly well‐written?

I loved Nightcrawler and The Lego Movie as scripts. Nightcrawler’s story was really lean and mean and practically seamless, and The Lego Movie was not only a great narrative in itself, but was also incredibly cheeky and self‐aware at the same time. In terms of TV, Marvel’s Agent Carter put other network shows to shame. In my humble opinion, of course.

2. How did you get started reading scripts?

After spending two arduous years as a pre‐med undergraduate, I finally became so miserable that I switched to film and never looked back. I learned to do coverage through screenwriting courses, and was lucky enough that UTA was hiring part-timers after I graduated. Full disclosure: I did know somebody in the story department, but even then I almost didn’t get the job due to the amount of competition for the position. It all comes down to your “test coverage.” (When an agency gives you a sample script to cover.) If you’re aiming for reading professionally, make sure you have your own sample coverage ready to go as well, preferably showcasing two different genres.

Eventually, though, I needed a better‐paying and more stable job, but I wanted to continue reading scripts as well. Having been a part of “the system” I knew it could take up to three months for writers to get any feedback on their submissions, which is kind of agonizing, especially if the writer ends up getting rejected. I figured, why not give writers a chance to see what a professional script reader would say about their material before sending it out to agencies and production companies? Thus, Red Pen was born!

3. Is recognizing good writing something you think can be taught or learned?

I believe if you’re willing to be taught, you can learn. You have to watch a lot of movies and read a lot of scripts, and you have to learn to think critically about what you ingest. It’s not enough to say “I like this” or “I don’t like this,” you have to think about why. If it doesn’t come naturally to you, you have to ask questions like “why does this work” or “why doesn’t this work?” and “how could I make it work?” Some people naturally think this way, others have to train themselves to make it a habit.

4. What are the components of a good script?

A good script generally has an intriguing premise, strong characters, and an original and compelling execution. As a script reader, I look at character, story, theme, dialogue, visuals, and tone to determine what areas need work. In general, a great script knows exactly what it is and what it’s trying to achieve

5. What are some of the most common mistakes you see?

-Unlikable, uninteresting characters that do uninteresting things. This doesn’t mean your protagonist can’t be an unlikable character, but they must be at least be interesting and do interesting things. (See There Will Be Blood, Nightcrawler.)

-Exposition in dialogue. The golden rule of screenwriting is “SHOW, DON’T TELL.” A little exposition is usually necessary, but too often I see writers trying to cram entire backstories or plot elaborations into a talking scene. Firstly, we only need to know what’s relevant at the time, part of the fun of watching a story unfold is piecing things together. Secondly, remember, it’s a movie. It’s much more dramatic and emotionally immediate to watch a sequence about something important than to hear a character talk about it.

-Inconsistent tone. Is your script Silence of the Lambs or Fargo? Guardians of the Galaxy or Interstellar? 12 Years A Slave or Django Unchained? When a script yo‐yo’s back and forth between tones, or spends the first half of the movie a comedy only to turn serious drama it can be very confusing for the audience and takes us out of the story. Know what tone you want your script to have and stick with it.

-No structure. A story is more than just a series of events, it’s a series of events that influence each other. If you’ve ever had a friend who is terrible at telling stories, they most likely sound something like this: “So Jack and Jill fall down this hill. No, wait, sorry, first they go up this hill. Then Jack falls down. And then Jill falls down. And then they get married.” As opposed to someone who might say, “Jack and Jill grew up together as next door neighbors and they hated each other. They were mean and played pranks on one another until Jill left for school. Jill married an orthodontist, but got divorced soon afterward because life became too predictable for her. Jack had a string of girlfriends but nothing ever seemed to stick, especially since none of them seemed to appreciate his sense of humor. Having both moved back to their hometown at a low ebb in life, one day Jack spotted Jill on top of a hill while walking his dog in the park. Jack smacked Jill in the back of the head with a snowball. Jill yelped, slipped, and tumbled headfirst down the hill. Alarmed, Jack rushed to her aid only to slip and fall, himself. The two ended up in adjacent hospital beds and wouldn’t speak to each other, until they both started laughing. Soon after, they fell in love, and have been married for 35 years.” In other words, remember that each beat of your story should make sense and be relevant in the larger context.

-It’s a movie not a book. Give us just enough flavor text so we get the atmosphere and the characters, but don’t go overboard. I should be able to read your script in the same amount of time it would take to watch the movie, if not less. Don’t bog the reader down in unnecessary description. That doesn’t mean what you write can’t be poetic and evocative, but just remember to keep it lean and mean. If you’re lucky, the type of person reading your material will give it their full attention, but this is not often the case.

6. What story tropes are you just tired of seeing?

Okay, first a disclaimer: most stories are tropes in one way or another. There’s an adage in Hollywood that goes “give me the same thing, only different!” What that basically boils down to is, “give me something I can latch onto, but surprise me!” It’s okay if you have an “everyman protagonist” (The Lego Movie) or if your story is about a rag‐tag bunch of people in space (Guardians of the Galaxy, or alternatively, Star Wars) – what really matters is the execution, or what you do with those characters and set‐ups. That’s where the originality comes in. That being said, here are a few that leap to mind:

-Women with no agency! Or alternatively, women who are portrayed with agency only to have it stripped from them at important points in the story by male counterparts.

– Actually, on that note: stereotyping certain genders, races, or sexual orientations into negative tropes like “the magical ethnic minority” or “token black person” or “exceptionally shallow and flamboyant gay best friend” at all. For a comprehensive list, Google “gender/racial/ethic/gay/transgender/bisexual tropes in media.”

-“You were really working for the bad guys all along.”

-Gritty for the sake of gritty, not because it actually works or makes sense.

-Teen love triangles.

-The ex (Marine, Army, Navy, etc.) whose family or significant other is kidnapped or killed, and must rescue them/seek vengeance. (Sorry, but I’ve read this script a hundred times)

-Scripts that are mostly music‐video segments strung together without much story.

-Manic Pixie Dream Girls

-Inexplicably bloodthirsty military males

-The scientist who knows everything. Ever.

-The brooding, emotionally unavailable romantic interest with no reason to be brooding or emotionally unavailable.

-The hacker who can hack into anything. Ever. Also, it’s probably a guy who lives in his parents’ basement.

-The magical cure‐all that can bring everybody back to life if they die, so there are no consequences or stakes!

-The love interest because there needs to be a love interest.

-The unnecessary cliffhanger, because it’s an unnecessary trilogy!

7. What are the 3 most important rules every writer should know? 

-Write.

-Rewrite. One of the most common things I hear is “I hate rewriting my material.” Nobody likes taking a chainsaw to their baby, but more often than not it’s a vital part of the creative process. Let’s face it, we’d all like to believe we’re capable of writing a perfect first draft, but in reality turning out something great takes a lot of work and usually a good number of drafts. As a script reader, I see that squeamishness about rewriting get in the way of some good scripts, and that’s a real shame when they could be great scripts. Just “polishing” your material is sort of like watering around a sick plant and expecting it to improve.

-For screenwriters: make every scene worth watching. Almost every scene should a) have some sort of conflict, be it internal or external, b) move the story forward, and c) tell us more about the characters involved.

8. Have you ever read a script that was an absolute, without‐a‐doubt, “recommend?” If so, could you give the logline?

I have actually read several, but most of them were under an NDA, so unfortunately I can’t share any loglines. Sorry.

9. How do you feel about screenwriting contests? Worth it or not?

The Nicholl is definitely worth submitting to, as there is some fairly significant exposure in the industry the farther you make it into the competition. I would also recommend submitting a polished script to the Black List.

10. How can people get in touch with you to find out more about the services you provide?

You can get more information at www.redpenscriptconsulting.com or send me an email at redpenscriptconsulting@gmail.com. I also have LinkedIn, Facebook, and Twitter accounts. If you’re just looking to get your script proofed, though, I would check out my friend’s fantastic service at www.scriptproofed.com

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Strawberry‐rhubarb is always an instant win with me, but sometimes I like a good old-fashioned apple topped with vanilla ice cream. Am I allowed to have two favorites?

Ask a Skilled-in-the-Art-of-Deduction Script Consultant!

Staton Rabin

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on Staton Rabin of Jump Cut Script Analysis.

Staton Rabin is a screenplay analyst, script marketing consultant, and “pitch coach” for screenwriters at all levels of experience (www.statonrabin.com and www.screenplaymuse.com). A Senior Writer for Scriptmag.com, she’s been a freelance reader for Warner Bros. Pictures, the William Morris Agency, and New Line Cinema, and was a frequent guest lecturer for screenwriting classes at NYU. She’s a reader for the annual Big Break Screenwriting Contest. Staton is also an award-winning, optioned screenwriter and writes YA historical novels for Simon & Schuster (BETSY AND THE EMPEROR, etc.). She evaluates screenplays and books in all genres and can be reached at staton@statonrabin.com

Staton’s screenwriter clients include at least two whose scripts were produced as films, and a number who have won or done well in screenwriting contests.

1. What’s the last thing you read/watched that you thought was incredibly well-written?

Sherlock” from BBC-TV. I confess that recently I wolfed down the entire series in about two days, catching up on all the past episodes of this great show. Clever, witty, poignant when it should be, and visually inventive. As a huge fan of the original Conan Doyle stories (and of Basil Rathbone as Holmes in the old movies and radio shows), I assumed I’d hate any “update” of them, and that no modern version could possibly compare to Rathbone’s. But “Sherlock” is hugely respectful of the original stories, yet finds incredibly smart ways to update them. My January 2015 posting for my monthly blog at scriptmag.com is about what screenwriters can learn from watching it. I am much more of a film person in general than a TV fan– and as a script analyst, my expertise is really in evaluating spec scripts, books, and movie concepts, rather than series television. But I have to admit: some of the best work today is being done for TV, and “Sherlock” is a prime example of that.

2. How’d you get your start reading scripts?

I read many screenplays before I became a script analyst for a living. After graduating from NYU film school, I hunted for a job as a freelance reader for quite a while. In those days, there were a lot of film studio offices in New York but at the time there wasn’t much in the way of “job placement” available to film school graduates (NYU has a great Career Development office now). But one day, when I was still unemployed, I bumped into an old film school classmate on the street. He was working as a freelance reader for Warner Bros. Pictures at the time. He took me upstairs to meet his boss, and in about ten minutes I had my first job. I’ve been a script analyst for over 30 years now, and have worked for many film studios, agents, and writers, so I figure maybe it wasn’t just having “connections” that’s allowed me to stay in this business so long!

3. Is recognizing good writing something you think can be taught or learned?

On some intuitive level, all film audiences have the ability to recognize good writing when they see it. There’s a lot of wisdom in what “the average person” has to say about any movie, in terms of what they generally liked or disliked about it. Audiences also intuitively understand whether a story works from a structural standpoint, especially when seeing movies. But, at the risk of sounding elitist, I don’t think everyone has the capacity to read a screenplay or book, or see a movie, and be able to identify and articulate exactly where the problems are in the material, why, and precisely how to fix them. Certainly, a professional script analyst can get better at the job simply by evaluating thousands of movies and screenplays during the course of a career and helping writers to improve their work. I know that over the years I’ve gotten much faster at “taking the watch apart” and spotting problems in a concept or story– and can do this quickly and accurately even when I’m just hearing a brief pitch instead of reading the script. I also advise them on possible solutions to those problems. So while I think that the ability to recognize good writing– or a good story– is universal, the ability to analyze what makes the watch tick (or “clunk”), and know how to take it apart and fix it, I believe is mostly inborn.

To be a script analyst, one has to have a certain kind of analytical mind– the ability to enjoy the material as entertainment, and at the same time look at it as a mechanical device that may or may not be in need of repair, and know how to find where the problem is and what the right tools are to fix it. And perhaps this analytical, detective-like, detail-oriented, problem-solving approach I take to looking at stories explains why I wanted to grow up to be Sherlock Holmes– and ended up being a script analyst!

One’s innate abilities to analyze a story can certainly be honed and improved through education and experience, but one can only build on what one was born with. You raise an interesting question, because more often I am asked whether writers are born or “made”. And to that question I’d give pretty much the same answer: Education and experience can enhance one’s talents, but talent can’t be taught.

4. What are the components of a good script?

More important than the components– which vary– is how a great script makes a professional reader feel. It’s a writer’s job to make the audience (or reader) feel what he wants them to feel. I think the first job of a script analyst is to look at a script as entertainment and be an audience. Which means that if it’s a great script, with all the right components for that particular story and genre, I will simply enjoy it just as anyone else would, and nothing important goes awry from a writing standpoint that will remind me that I’m a script analyst doing a job. The story will be clear and compelling, with high stakes for the hero. I’ll like the hero, despite his human flaws (and partly because of them). I’ll be rooting for the hero to succeed in his goal but fearful that he will fail, as the story holds me in suspense. I’ll feel strong emotions and identify with the hero. And if I feel all these things, all the way through, I’ll be excited about telling the writer about my findings. If I’m reading the script for a contest or a movie producer, I’ll be excited about handing a report to my boss giving it a “recommend”.

But if a script isn’t working, I will notice this and stop to make mental and actual notes of any problems along the way. If it’s a great script (which is very rare), I’ll note the little problems but will be inclined to “forgive” them, and start rooting for the screenplay– just as audiences root for the hero when watching a movie.

A screenplay should feel like the experience of watching a great movie. In terms of what the components of a great script are, screenplay gurus talk about all the different factors that go into it. And these days, every aspiring screenwriter is already familiar with them. Of course they involve three-act structure, and everything else you’ve read about. So instead of re-stating the obvious, I would tell screenwriters to learn what a workable movie concept is (not necessarily the same as a “logline”, though people often use them interchangeably), to practice by coming up with the concepts for classic films of the past, and to make sure you don’t even think about starting to write your script until you’re certain the concept is working as blueprint for a great movie that can sustain the story conflict for 2 hours. You should spend 80% of your time planning a script, and only about 20% writing it. If you have to rewrite the same script over and over again, something is not working, and it probably goes back to the concept. One should stop the madness and get outside professional advice.

Keeping the plot very simple can help when writing any screenplay—and generally makes for better scripts. Especially if you haven’t broken in yet, don’t try to write a really tricky, complicated plot like “Memento”. Keep your story and your main character’s goal, motive, and conflict very simple, and your characters rich and complex. Make sure your hero has a tangible, external goal (and internal and external obstacles to achieving it) right from the start. Also, read lots and lots of screenplays from financially and critically successful, produced films.

5. What are some of the most common mistakes you see?

The most common problems include a lack of clarity in what’s going on in the story, and withholding too much information from the film audience for much too long. I think many aspiring screenwriters assume that being “subtle” is desirable, and that they should hold back as much information as possible from the audience, and reveal or surprise them with it later. But actually, nothing could be further from the truth. The goal of a screenplay is to get the crucial information out as quickly, clearly, and efficiently as possible, not to be “mysterious”. Audiences should be in doubt (till near the end of the story) about the outcome for the hero, not be kept in the dark about the basic facts of what’s going on in the plot. Even in a murder mystery, there should be one big mystery at a time, not ten. Clarity is the screenwriter’s first mission. Don’t be subtle, fuzzy, or secretive when it comes to what the audience knows. “Surprise endings” are way overrated and few aspiring writers do them correctly anyway.

A lot of writers don’t understand that film is a visual medium, and how to present exposition in the language of movies. The script is often way too subtle in the way information is transmitted to the audience, and we are too often required to read the characters’ minds and “guess” what they’re thinking about. For example, the film audience is probably not going to notice signs or pictures on the wall, or how “neat” an apartment looks (many writers do this to communicate that the apartment’s owner has OCD, or the like). If a character is simply staring into space, we may not know what he’s thinking. Unless a character is actually doing something or interacting with objects in a meaningful way, the audience will not notice anything in a movie. They are not paying attention to the setting or what’s hanging on the wall (unless it’s someone’s head!), nor should the writer rely on the setting to do exposition.

In terms of visual information, only significant plot-advancing, character-illuminating action should be in a movie. Sipping coffee is not action– unless one character spits coffee in the other’s face. Eating “a hearty breakfast” is not action. And if any character in a movie MUST use a cell phone, computer, or other electronic device, the writer is going to have to find a way to make this visual and interesting (“Sherlock” does this very well).

Another problem I see in a lot in scripts lately is the misuse of dreams, flashbacks, and visions as a means of conveying exposition. Avoid them.

6. What story tropes are you just tired of seeing?

There’s no cliché so tired that it can’t be turned into something fresh and new in the right hands. Actually, screenwriters don’t rely nearly enough on tried-and-true dramatic formulas and techniques. You’re not going to come up with an original plot, so don’t even try. Following the proper dramatic twists and turns for your genre is exactly what you should be doing– with some new and original twists on what works. Writers should never make the mistake of thinking that following a formula is the same as formulaic or sloppy, ham-handed writing. Your goal should be to take a familiar and conventional story structure and give it a few new twists and surprises, and great characters of real depth and complexity.

All that said, you can’t go wrong if you avoid the following clichés:

-Blatant references to other movies or famous songs in your own screenplays.

-Flashbacks, dreams, and visions (as stated above).

-Giving characters a disability of some sort as a substitute for finding something unique and quirky about them derived from the pure skill of your writing.

-Trying to show us a character is afraid by indicating in your script that he is peeing in his pants.

-Any script about a writer. If you write about an author whose goal is to pen the Great American Novel or write an Oscar-winning screenplay and strike it rich, it is very difficult to make an audience care about goals like these and the nature of his profession provides few obvious opportunities for visual action unless he’s a reporter in a war zone. For most stories about writers, we are going to have to absolutely love your main character, and know what success means to him beyond the obvious, in order to care about his struggles. And, yes, I saw “Adaptation”, and it was okay.

7. What are the 3 most important rules every writer should know?

-Work harder than anyone else, and work smart.

-Plan your concept and your story before you write your script. Don’t go ahead till you are certain it’s going to work.

-Follow the rules, but know when to break them, keep the plot simple, and write with passion. Be yourself. Don’t try to write “that junk” or “that great movie”. Write something emotionally honest that comes from your gut (even if it’s a comedy). There is no “magic formula” for writing a great script. Each one is unique.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

I could tell you, but then I’d have to kill you (great example of a cliché never to use in any script!). Kidding aside, it is hardly ever the concept or the logline that makes a great script. A logline (or concept) should and in fact must be dramatically viable: a properly structured formulation that has all the elements of drama (a main character with an urgent and compelling external goal, the character’s action in pursuit of that goal, and the main conflict or obstacle to achieving that goal) and that can sustain the conflict over a two-hour movie. And although it’s great if you have a slam-dunk “high concept” idea, and ideally your concept should have an element of originality, the execution is far more important. You need a reasonably fresh and interesting idea that works as drama or comedy over the course of a 2-hour movie. It does not have to be “really catchy” (though of course that helps), it just has to be interesting enough and workable. Your script, however, has to be truly great, not just “good”.

9. How do you feel about screenwriting contests? Worth it or not?

It depends on the writer’s goals and which contest. These days, there are only a handful of contests for which having been a winner or finalist is really going to impress a film producer. So if that’s your goal, enter Nicholl, Big Break, Austin, Sundance, or one of the other top, prestigious screenwriting contests. If your goal is to get the attention of the industry, then seek out contests that give you “access” and very major publicity in the trades as the prize, instead of ones that only offer money. Of course, many screenwriting contests have entry fees, and this can add up for many writers who have low incomes. So choose your contests wisely.

10. How can people get in touch with you to find out more about the services you provide?

Ah, my favorite question! They can write to me at Cutebunion@aol.com. They can also find some information about my services at my website. I read and evaluate screenplays and books, but also advise writers as a consultant at any stage of their process, from concept to finished script. I can provide advice on pitching and marketing their material, what to put in a query letter, and can suggest some creative and smart ways to approach the process of trying to get a particular movie star “attached” for the lead role—without being a stalker!

I also have a monthly screenwriting column, “Breaking In“, for Script Magazine, which consists of “how to” articles about the craft of screenwriting (mostly for those who already know the basics), and the business of marketing a script.

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

Oops. Spoke too soon. This is my favorite question. Depends on the season. Pumpkin in the fall, key lime and banana cream at other times.

Ask an International Multi-Hyphenate Script Consultant!

Danny Stack

The latest in a series of interviews with script readers and consultants who would be worth your while to work with if you want to get your script in shape. Today’s spotlight is on writer-director-editor-analyst-contest organizer Danny Stack of Scriptwriting in the UK.

Danny Stack is a screenwriter whose TV writing credits include the revamped Thunderbirds Are Go! and the BBC’s flagship soap EastEnders, amongst others. He also writes and directs, and is currently in post-production on his live-action children’s feature film Who Killed Nelson Nutmeg? Danny has many years experience as a story analyst for a number of film companies, such as Working Title, Pathe Films, Miramax (Harvey Weinstein era) and the UK Film Council, to name but a few. He was development script editor for the British film The Man Inside, and he script edited the Irish-language feature film Kings.

1.What’s the last thing you read/watched that you thought was incredibly well-written?

The Knick by Jack Amiel and Michael Begler. It’s a TV period drama about The Knickerbocker hospital around the turn of the 20th century. The drama is very character-driven but extremely engaging. Steven Soderbergh’s direction is also very distinctive and interesting, adding to the immersive milieu of the show.

2. How’d you get your start reading scripts?

I was a commissioning assistant in the Channel 4 comedy department. A large part of my job was logging all the spec sitcom scripts. I farmed them out to a handful of readers but started reading and writing my own reports, too, and really enjoyed it. Once I left Channel 4, I approached film companies asking to read scripts for them. I did a few sample reports, and went from there!

3. Is recognizing good writing something you think can be taught or learned?

Learning to recognize good writing should sharpen your existing storytelling instincts. For example, I didn’t know anything about inciting incidents or three-act structure when I was green and keen, but when I read my first screenwriting book, those terms made complete sense to my natural instincts about story in the first place.

4. What are the components of a good script?

An original idea, interesting characters, good dialogue, unpredictable plot, a solid structure, humour.

5. What are some of the most common mistakes you see?

Long set-ups or unnecessary introductions of characters, or indulging in backstory. Over-written scene description. Plain or over-familiar dialogue. Similarly plain or over-familiar characterization. Female characters being treated or written poorly.

6. What story tropes are you just tired of seeing?

Advanced aliens who are unaware of, or can’t comprehend, human emotion. ‘One last job’ crime set-ups. The straight-talking, overweight female friend often seen in comedies.

7. What are the 3 most important rules every writer should know?

These aren’t rules, more things writers should be aware of:

-The first ten pages of your script are vital in making a good impression.

-It’s extremely unlikely you’ll get your first script made.

-Structure is your friend, not something to be railed against.

8. Have you ever read a script that was an absolute, without-a-doubt “recommend”? If so, could you give the logline?

I think I’ve only given around half a dozen RECOMMENDS (out of literally thousands of scripts!). One of those RECOMMENDS had this logline:

“An adulterous husband’s life falls apart when his job comes under threat while his wife gets involved with a pyramid money making scheme to alleviate her boredom and frustrations.” This might not sound MUST READ but the writing was sharp, funny and inventive, and deftly managed an ensemble cast. After I recommended it, the exec read it, liked it, invited the writers in, and helped them find an agent.

9. How do you feel about screenwriting contests? Worth it or not?

I actually help organize a screenwriting contest in the UK. It’s called the Red Planet Prize which is a scheme to find new TV writers. It’s about helping and mentoring writers rather than just announcing a winner and then nothing. Plus, it’s free to enter. I’m very proud of setting it all up, and it’s helped kickstart a few careers, most notably with Robert Thorogood and his BBC series Death in Paradise. So yes, screenwriting contests are worth it, but don’t be sucked in by every single one; weigh up the pros and cons (is there a entry fee? Do I get feedback? Is the prize any good? etc.), and roll the dice!

10. How can people get in touch with you to find out more about the services you provide?

On my website dannystack.com

11. Readers of this blog are more than familiar with my love/appreciation of pie. What’s your favorite kind?

I have an annual Pie Night with my friends where we cook 5-6 varieties, and then choose a favourite. Last year’s special was a traditional steak & ale pie, delicious! I’m quite partial to a hearty fish pie, too. And lemon meringue pie for dessert. You’re not going to make me choose one, are you? NO FAIR.